Reddit Strategy
We develop a clear strategy for your activities on Reddit.
Start onboarding- A brand audit, competitor audit and topic audit form the basis of your Reddit strategy.
- We develop a strategic direction for your Reddit activities.
- You receive fully developed formats and further measures, as well as the next implementation steps.
The resultA specific Reddit strategy that positions your brand on the platform and defines specific measures for implementation.
























The advantage of a Reddit strategy with Digiknall
Reddit needs a strategy that suits your brand. That is why we assess your starting point, your competitors and your thematic environment, and translate the findings into a clear direction for your Reddit activities. In doing so, we combine our social media expertise with a close understanding of Reddit. The result is a strategy that positions your company or organisation appropriately on the platform.
What we develop in the Reddit strategy
Your starting point
At the start, you will receive a questionnaire about your company or organisation. In the kick-off call, we discuss your answers, your questions and the purpose of the strategy.
Brand audit
We assess whether, how and in what context your company or organisation is discussed on Reddit. We examine the conversations and content in which your brand appears and classify them for further strategic work.
Competitor audit
We assess whether, how and in what context the relevant competitors of your company or organisation are discussed on Reddit. You receive an overview of which conversations and contexts are relevant in the competitive environment and where there is room for your own direction.
Topic audit
We assess whether, how and in what context the topics relevant to your company or organisation are discussed on Reddit. This reveals which conversations and content belong to your thematic environment and what your Reddit strategy can build on.
Strategic translation for Reddit
The three audits form the basis for the subsequent work. We translate the insights into your brand, your competitors and your subject area into a clear strategic direction for Reddit.
Actions for your Reddit activities
Based on the strategy, we develop concrete actions for your work on Reddit. We present them alongside the developed strategy and explain how you can continue working with them.
In the end, you receive a concrete Reddit strategy based on your starting position, the three audits and your environment on Reddit. In the follow-up call, we discuss any outstanding questions and clarify how you can continue working with the strategy and the actions developed.
How the Reddit strategy works
Questionnaire
You receive a questionnaire from Digiknall with questions about your company or organisation.
Kick-off call
In the kick-off call, we discuss your answers and clarify further questions about your situation and your work on Reddit.
Audit
We review your brand, conversations about your relevant competitors and your thematic environment on Reddit. This forms the basis for the strategic development.
Reddit strategy
Based on the three audits, we develop the strategic direction for your Reddit activities and derive concrete actions for the subsequent work.
Presentation
We present the developed Reddit strategy to you and explain how the individual insights are connected.
Follow-up call
During the follow-up call, we discuss any outstanding questions and look at the next steps together.
Häufig gestellte Fragen
This service is aimed at companies and organisations that want to take a strategic approach to their activities on Reddit. It is useful if you want to develop a clear direction for Reddit and base your decisions on a sound foundation.
Here’s how we make an impact
Onboarding
Complete a short questionnaire so we can prepare for our conversation.
10 minutesDiscovery call
We meet online to get to know each other and show you what social media campaigns could do for your business.
30 minutesProposal
If we’re a good fit, you’ll receive a proposal tailored to your situation.