Who is a Broadcast Channel suitable for?

The service is aimed at companies and organisations with their own social media community who would like to make contact with their followers more direct.

On which platform can the Broadcast Channel be set up?

In principle, Broadcast Channels are available on almost all social media platforms (Facebook, Instagram, TikTok, WhatsApp). The prerequisite is that your channel is enabled for the Broadcast Channel feature.

What does Digiknall's service include?

The service includes a kick-off, a mini concept and the implementation of the Broadcast Channel. At the end, you receive a set-up channel.

Will I also receive ready-made messages for the channel?

As part of this service, we develop the mini concept and set up the Broadcast Channel. The ongoing creation and publication of messages is not part of the service described.

What does a Broadcast Channel offer my community?

Your community can join your channel and receive push notifications directly in their direct messages. This creates more direct contact between your organisation or company and the people who follow you.

What happens if my channel has not yet been enabled for the feature?

Implementation is only possible if the relevant platform has enabled your channel for the broadcast channel feature. We check whether this requirement is met before we start.

Social Organic Campaigning

Broadcast Channel

We develop and set up a broadcast channel for your social media community.

Start onboarding

At a glance

Kick-off and mini concept for your Broadcast Channel
Implementation of the channel on an enabled platform

The resultA set-up Broadcast Channel as a direct communication channel to your social media community

The advantage of Broadcast Channels with Digiknall

For us, social media is a place where companies and organisations build relationships with their communities. A Broadcast Channel makes this contact more direct: people join your channel and receive push notifications directly in their direct messages.

What we develop in the Broadcast Channel

Kick-off

At the outset, we discuss the current situation of your company or organisation and clarify what role the Broadcast Channel should play in your social media community.

Mini concept

Based on the kick-off, we develop a mini concept for your Broadcast Channel. The aim is to consider the channel in a way that suits your existing community and social media presence.

Implementation

We then implement the Broadcast Channel on the relevant platform, provided your channel is enabled for the feature. The result is a set-up channel through which you can reach your community directly.

At the end, you will have a set-up Broadcast Channel. This gives you a direct communication channel to your social media community, through which you can involve people more closely in your communication.

How the Broadcast Channel works

Starting point

Kick-off

We discuss your current situation, your existing social media community and the role the Broadcast Channel should play in your communication.

Planning

Mini concept

We develop a mini concept for the Broadcast Channel. It forms the basis for the subsequent implementation.

Implementation

Broadcast Channel

We set up the Broadcast Channel on the relevant platform. The prerequisite is that your channel is enabled for the feature.

Häufig gestellte Fragen

A Broadcast Channel is a place on a social media platform that people can join. They can then receive push notifications directly in their direct messages.

Next step

Here’s how we make an impact

Book a discovery call

Onboarding

Complete a short questionnaire so we can prepare for our conversation.

10 minutes

Discovery call

We meet online to get to know each other and show you what social media campaigns could do for your business.

30 minutes

Proposal

If we’re a good fit, you’ll receive a proposal tailored to your situation.